A visual identity for a Karlsruhe based photographer
Project Information

Client lilschk


Graphic Design

lilschk is the photography practice of Karlsruhe based photographer Lili Kovac.
About the project

The mission of lilschk is to capture emotional moments and inspire other people with her unique image style. lilschk wants to convey a specific mood and feeling to the audience with her photography.

Conceptual Idea and Goal

The goal of the new visual identity is to support that mission, so we created a variable identity system that acts like a stage for the imagery. To bring all the attention to the photography we used a reduced and minimalist design with a simple typography and color palette and created a variable identity just as dynamic as her imagery style itself.

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Behance Case —
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